Instagram + SurveyAnalytica
Comments, mentions, story insights and DMs as workflow triggers — replies, publishing and Reels as actions.
Connect an Instagram business account and its events become workflow triggers: comments and replies, caption and comment mentions, story insights, live comments and direct messages. Actions cover replying to comments, commenting on posts, and publishing feed photos and Reels — and Instagram DMs are a full two-way channel in the shared inbox.
Workflow triggers
Comments & mentions
Comments, comment replies, and mentions in captions or comments — webhook-driven, with a polling mode for scheduled checks.
Story insights & live comments
Story performance events and live-video comments as flow inputs.
Direct messages
Inbound DMs trigger workflows and open conversations in the shared inbox.
Workflow actions
Reply & comment
Reply to specific comments or comment across posts, with idempotent delivery and classified retries.
Publish posts & Reels
Publish feed photos and Reels via the media container flow.
DM replies
Answer DMs from workflows or the shared inbox.
How data flows
Inbound: comments, mentions, stories and DMs as events. Outbound: replies, posts and Reels. Social campaign events distribute through the multi-channel campaign engine, and the AI campaign builder treats Instagram posts, stories and Reels as first-class formats.
Connection: Meta Graph OAuth on the page-linked Instagram business account, with automatic token refresh. Event deliveries are HMAC-verified.
Worked example: Mention triage with an AI assist
Trigger: your brand is mentioned in a comment.
Step: an AI step classifies sentiment and intent.
Action: complaints post an alert to Slack and open a conversation; praise gets a thank-you reply on the comment.
Everything is auditable in the workflow run history.
Ready-made flow templates
Install a shipped template and adapt it — no build-from-scratch required.
Setting it up
1.
Connect the Facebook page linked to your Instagram business account via OAuth.
2.
Webhook subscriptions are registered automatically.
3.
Pick Instagram trigger events in the workflow designer.
4.
Use reply/publish actions or route DMs to the inbox.
Frequently asked questions
Does this work with personal Instagram accounts?
No — Meta's API requires an Instagram business (or creator) account linked to a Facebook page.
Can I automate Reels?
Yes — publishing supports feed photos and Reels through the media container flow.
Where do DMs go?
Into the shared conversations inbox as a first-class channel, and into workflows via the message trigger.