Email Newsletter
Keep your audience engaged with a beautifully designed recurring newsletter. Share news, insights, and offers straight to the inbox.
Recurring newsletter
Best practice
Email
1 days
- Day 1 · 09:00
Monthly Newsletter
The recurring flagship email with your latest news, insights, and offers.Template: Weekly Newsletter
| Day | Channel | Event | Description | |
|---|---|---|---|---|
| Day 1 · 09:00 | Email | Monthly Newsletter | The recurring flagship email with your latest news, insights, and offers. |
Why this works
A newsletter earns attention through rhythm rather than volume: one predictable send, on the same day and at the same time each cycle, to a list that asked to hear from you.
- Publish on a fixed day and time — a predictable rhythm trains subscribers to expect the email and keeps unsubscribes low.
- Mid-morning suits a digest that is read rather than acted on immediately; keep sends inside 09:00–20:00 in the reader's own time zone.
- Every send needs a visible one-click unsubscribe and a preference link — a smaller engaged list outperforms a large indifferent one.
- Suppress contacts who have skipped several consecutive issues before their inactivity starts hurting inbox placement for everyone else.
Measure: Click-to-open rate