Multi-Channel Promo
Launch a coordinated promotion across email, social media, and WhatsApp. One message, every channel, maximum reach.
Promotional blast
Best practice
Email
WhatsApp
Facebook
Instagram
3 days
- Day 1 · 09:00
Promo Announcement
The main offer email that kicks off the promotion.Template: Promotional Sale Email - thenDay 1 · 12:00
Social Post
Amplify the offer on Facebook with an eye-catching visual. - thenDay 2 · 17:00
Instagram Story
A swipe-up story that keeps the promotion top of mind. - thenDay 3 · 10:00
Last-Call Email
A resend with a new subject line for everyone who did not open or buy from the announcement.Template: Last Chance - thenDay 4 · 11:00
WhatsApp Reminder
A personal last-call reminder before the offer expires.Hi Isabella, as one of our most valued customers, you get first access to our Autumn Collection — enjoy 20% off before it opens to everyone else. Your personal offer is ready now and expires on 31 August, so don't wait too long. 🎁
Promo Announcement clicked → WhatsApp Reminder
| Day | Channel | Event | Description | |
|---|---|---|---|---|
| Day 1 · 09:00 | Email | Promo Announcement | The main offer email that kicks off the promotion. | |
| Day 1 · 12:00 | Facebook | Social Post | Amplify the offer on Facebook with an eye-catching visual. | |
| Day 2 · 17:00 | Instagram | Instagram Story | A swipe-up story that keeps the promotion top of mind. | |
| Day 3 · 10:00 | Email | Last-Call Email | A resend with a new subject line for everyone who did not open or buy from the announcement. | |
| Day 4 · 11:00 | WhatsApp | WhatsApp Reminder | A personal last-call reminder before the offer expires. |
Included automation
When "Promo Announcement" is clicked → "WhatsApp Reminder"
Why this works
A promotion is a short, deadline-driven window: announce once, amplify on social the same day, then give everyone who has not converted a last-chance reminder before the offer closes.
- Day 0 carries the offer email and the social post together, so owned and organic reach land while the deadline is still comfortably far away.
- The day-2 email is a resend to non-openers and non-converters with a different subject line — treat it as a fresh audience, never as a duplicate to the whole list.
- Keep the WhatsApp last call for opted-in contacts only: it is a marketing template, so it needs explicit consent and an obvious way to stop.
- Judge the promotion on revenue per recipient rather than opens; a discount subject line lifts opens without proving the offer worked.
Measure: Revenue per recipient